Ueberholz.

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New Lighting.


German Design Award, special mention 2013
German Design Award, nominated 2013
DDC Award 2012
ADAM Design Award Bronze 2012
EXHIBIT Design Award Gold 2012


Light + Building 2012
Stand size: 21,50 sqm


Turn off polluting fluorescent lights, switch on eco-friendly LED tubes. "New lighting" realises ideas and products that will make this vision possible. New lighting creates and implements new lighting strategies with a high design standard and high efficiency.

For the show the "everyday used" LED Tube was integrated into new contexts, to show its versatility in light color, control and product variations.

To focus the attention to the product atmosphere and to highlight the various application of the product, we built up a 10 meter high container tower with an integrated chandelier made of 53 EQ T8 LED Tubes. Visitors were able to change between different lights and drive them individually: changing light colours and energy quantity, and recognizing the amount of energy which is required at once.






Impressum | Data Protection