Natural cosmetics in a new light
Natural cosmetics in a new light
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Design of a new trade fair appearance for Logocos Naturkosmetik AG. The Logocos Group shows its brand world.
Natural cosmetics in changing times: A conscious reduction to the color white as the clear and pure of nature. Only individual, selectively illuminated products accentuate the clear lines of the architecture.
The product receives maximum attention through the surrounding graphic mirror – product, nature and people stand together in the foreground.
The materials commonly used in natural cosmetics have been deliberately avoided. The clear white and green are the vehicles of the product and message, which is optically refined and of high quality. The natural green wall provides a particularly fresh room climate, especially in the dry exhibition hall.
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