Experiencing light and space
The aim was to show Kreon's lighting products in their full naturalness and functionality in direct connection with architecture and interior design.
The ceiling and wall surfaces of the 306 sqm stand concept are the primary design elements that show and support the high quality of the products and the effect of light in its application – light as the staging of the room. The uniform, homogeneous overall impression of the stand is created by choosing the colors white and black in wall and ceiling elements. The partial surfaces of the walls and floor covered with scaled black steel deliberately highlight and stage the color black in a variety of materials, effects and reflections through light.
Ceiling and wall elements thus connect and interweave individual areas. Niches and wall elements show the sophistication of the connecting architectural elements of light and structure through the focused use of light. Light creates spaces. Light creates atmosphere. This feeling of space is reinforced and conveyed by the closed ceiling. At the same time, the ceiling construction serves as an exhibition and presentation area for the lighting products. With its products, Kreon shows the very highest emotional quality of architectural light presentations and solutions.